Win! Win! WIN!!

My Filosophy is giving away TWO tickets to Thursday night's High Fashion Event at Lexus of Edmonton!! Simply use the form and you're entered! Earn extra entries by Tweeting! We're doing a random draw on Thursday at 12 p.m. SHARP! These tickets are worth $200! Get all the juicy deets on the event RIGHT HERE!

See you at both events!

What's a Trunk Show?

I grabbed Tannis Davidson by the shirt collar and DEMANDED she tell me! 

OK not really. I more casually posed the question to her, trying to look cool. "You know, I'm asking for a friend."

Her answer was simple: A trunk show is a designer bringing in his entire collection of pieces for a private show. Fashionistas can pre-order the line in any size or colour the designer has. 

Why did I ask?

Joeffer Caoc,
Canadian fashion designer

Well Tannis is the owner of My Filosophy, an Edmonton boutique that exclusively carries Canadian designer lines. Her designers have "Trunk Shows" twice a year at her store, and on Wednesday, April 25, Joeffer Caoc will be at the Crestwood location promoting his Fall 2012 Line which recently premiered at the Toronto Fashion Week.

Since My Filosophy is the only Edmonton store to carry Joeffer's line, it's kind of a big deal. My Filosophy doesn't bring in the entire collection to sell so this is YOUR CHANCE to order pieces in sizes and colours you can't get anywhere else in Edmonton.

Photos via George Pimental, Toronto Fashion Week

Then on Thursday...
Once you've met Joeffer on Wednesday and ordered your exclusive Fall pieces, you're going to want to attend My Filosophy's High Fashion Fundraiser on Thursday, April 26.  Tannis launched this event four years ago in support of the Stollery Children's Hospital Foundation and My Filosophy has made a commitment of raising $100,000 to help fund the Stollery Children’s Hospital Emergency Wing. This past November, with the support of event attendees and generous sponsors, My Filosophy was able to raise $25,000 in a single evening for the Stollery Children’s Hospital Foundation.

It's for the kids, dammit

Sophie Serafino

Enjoy a live & silent auction, music from the incomparable Sofie Serafino (no big deal or anything but she's a a world-class violinist who has performed for dignitaries including the Crown Prince of Dubai, Sheikh Mohammed at the Emirates Palace in Sao Paolo Brazil, the Bahraini Royal Family, Australian Ambassador of Turkey, and Crown Prince & Princess Mary & Frederik of Denmark), raffle tickets to win swag bags filled with amazing products (not the paper throwaway advertising crap you get in most swag bags), fashion show featuring Joeffer's Spring Collection, raffle prizes and more!

Global TV anchor Shane Jones
*hubba hubba!*

Global TV's Shane Jones will be MCing the event so be sure you nipple pinch him say, "Hi!"

Tickets are only $100
Get them online or at the store when you go to see Joeffer tomorrow. You love kids, right? So. This is your chance to show it! Buy a ticket, get some stuff, support the Stollery. Easy peasy!

See you at both events!

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FIERCE 3: Top Upcoming Events in Edmonton

Edmonton has some great events coming up in the next few weeks. Here are our FIERCE 3 picks for you to add to your To-Do List!


April 19 Chloe Angus Trunk Show at My Filosophy 
If there is one piece of clothing that every FIERCE woman needs it's a Chloe Angus wrap and you can only get them exclusively at My Filosophy in Edmonton. This Canadian designer will be at the Crestwood location of My Filosophy Thursday, April 19 from 4-8 p.m. showcasing some new pieces that you HAVE to see!

My Filosophy 9674-142 Street, Edmonton

4-8 p.m.

Meet Chloe Angus

~~~~~~~

April 26 KeyLime Athletic Wear in Sherwood Park is unveiling their new look and they are inviting YOU to their launch party! If you haven't been to KeyLime, it's a locally-owned boutique focusing on athletic and yoga wear for all sizes. Kristi Wozniak is the owner who's tireless and admirable efforts to promote other local businesses speaks volumes about her and her store. She often cross-promotes other businesses and brands, and is a fierce supporter of many local charities and programs.

What: KEYLIME has a NEW LOOK so we’re throwing a PARTY!

Who: You (& whoever you want to join in on the fun!)

When: April 26th at 7PM

Where: KEYLIME Headquarters (#12 975 Broadmoor Blvd, Sherwood Park)

Why: We already told you! We want you to join in on the fun in unveiling our new look!

Please RSVP online or in person by April 20th. All RSVPed attendees will be entered to win a $200 KEYLIME Gift Card!

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May 4-5 iMedia Conference

This conference is the brainchild of Bossy Mama founder Carol McBee and it's not only the first of it's kind in Edmonton but it is sure to take your SM to the next level!

For the Social Media enthusiast, this conference will showcase some of Edmonton's best speakers on blogging, Tweeting, SEO and more! May 4 is the Networking/Mingling portion of the event where you can chat with the session presenters and meet some of Edmonton's coolest Twits! May 5 is a full day of breakout sessions, panels, keynote speakers and all the Social Media knowledge you can cram into 8 hours.  Tickets are available online. FIERCE members use the "imediapartner" discount code!

The Schedule

Friday May 4, 2012

Join us for a VIP tweet up and party at the L2 Lounge in Phase 3 of West Edmonton Mall

5:30pm

Ticket includes appetizers and one complimentary beverage

Saturday May 5, 2012

Fantasyland Hotel Conference Rooms

Registration/Coffee: 8:30 - 9:30am

Keynote - Darren Barefoot: 9:30 - 10:30am

Break Out Sessions: 10:30 - 12:30pm

#yeg iMedia-lite panel: 12:30 - 1:00pm

Remainder of lunch: 1:00 - 1:30pm

Keynote - Rebecca Bollwitt: 1:30 - 2:30pm

Break Out Sessions: 2:30 - 4:30pm

Closing 4:30 - 5:00pm

Ticket includes refreshments and lunch

Will you be going to any of these events?

 
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Another fabulous Titanic prize!

There are only 8 tickets left for the Titanic Tea Party next week!

Don't miss out on your chance to win some AMAZING prizes including this gorgeous necklace from Stella & Dot Star Stylist Heather McLellan! Plus every guest will leave with a commemorative gift AND be entered to win the Heart of the Ocean necklace.

Tea, refreshments, Titanic trivia, followed by an IMAX screening of the 3D re-release of the hit movie.

Tickets are only $40 

When: Thursday April 12, 5:30-7:30 p.m. Movie starts at 8 p.m.

Where: On board the Santa Maria ship at West Edmonton Mall. Movie at Scotiabank Theatre

Click here to get yours before they're gone!